Marketing is one of the shallowest fields in the world.

It's shallow in the sense that its main goal is to support capitalism and sell more things to more people.

As companies get more greedy, they demand more from the marketing team. The marketing team then has less then honorable tactics to take advantage of human attention to guide them to an action that they may not want or need.

However, on the other hand marketing maybe one of the worlds deepest fields, because marketing - in its purest form - is about understanding humans and connecting them with other groups of people and brands.

Marketing gives people a way to identify themselves - it gives people a way to self actualize and change themselves. That the best marketing changes people from one state to another.

Its one of the only departments that truly expand across the business. From the packaging to the customer service, to the way the shoe is the designed to how it is advertised. To how customers relate to the brand to how the employees of that company relate to the brand.

So its true: marketing is cold and shallow in some of its definitions but in other ways it is one of the only fields that is capable of bringing people together and understanding them, that it is one of the only ways to self actualize people.